Le Petit Chapubron rouge, by Charles Perrault and Alain Serres, ill. Clotilde Perrin and 12 illustrators
This is an imitation of the famous tale by Perrault, where advertisement interrupts the story with no warning, just like on television or internet. Regular AD pages chant their slogans, using the famous words of the text or commentating in their own way the adventure of Little Red Riding Hood. The nice local round cakes are praised, so is the extra strong denture of the grand-mother, and if only Little Red Riding Hood had a mobile phone in her pocket, surely it would save her life! A book to laugh at and be critical about the world of ads.
19,5 x 27 cm, 48 pages
Rights sold: Portuguese (Brazil) and Spanish (Spain)
- TAGS :
- awarness
- fairy tales
- humour
